📩 Stay updated on industry trends & Vianova product updates—subscribe to our Newsletter here!

‍

Understanding and Acting on Urban Logistics Data

Cities today face a fundamental challenge: they collect vast amounts of logistics data but struggle to transform it into actionable insights. The European Expert Group on Urban Mobility (EGUM) emphasizes that data sharing should be voluntary, purpose-oriented, and mutually beneficial. This is precisely where the Vianova Intelligence Platform (VIP) shines. Our AI-based interface helps decision-makers act on data effectively, prioritizing interventions and evaluating their impact in real-time.

‍

‍

Breaking Down Data Silos for Comprehensive Urban Planning

EGUM calls for developing an EU-wide common approach for data collection and sharing. Vianova directly addresses this challenge through our comprehensive data partnerships. We aggregate data from the top 10 telematics service providers in Europe and the US, offering cities unprecedented insights into freight trips and curb usage. With representativity ranging from 10% to 40%, adjustable with city counters, our platform provides the most complete picture of urban logistics activities available.

‍

‍

The Power of Integration and Contextual Analysis

Cities often struggle with fragmented data sources, making it difficult to see the complete picture of their logistics ecosystem. VIP breaks down these silos by bringing diverse datasets together in one intuitive platform. Our system gives context to datasets by enabling easy comparison and reporting, while our Bring-Your-Own-Data and API-based uploading supports both historical and real-time data integration effortlessly.

‍

‍

From Policy to Practice

EGUM emphasizes the need for cities to digitalize their regulations and assets. Vianova's platform transforms this recommendation into reality through straightforward and flexible policy writing tools. Our API makes it easy to communicate policies to road users, while our compliance and monitoring tools enable real-time enforcement. This creates a dynamic feedback loop between policy implementation and its real-world effects.

‍

‍

Real Success Stories

The impact of Vianova's platform is already evident in major cities across Europe and North America. In Stockholm, our tools have been instrumental in preparing for their Low Emission Zone, monitoring 20% of freight traffic and supporting the deployment of 12 micro-depots with EV charging infrastructure. In Paris, our data insights revealed that only 34% of deliveries happened in existing loading zones, leading to the strategic creation of 1,000 new loading zones in 2023. Montreal has used our platform to prioritize enforcement in 20 highly congested zones with non-protected cycling and bus lanes, significantly improving safety and efficiency.

‍

‍

Supporting Environmental Goals & Making Data Work for Everyone

EGUM places strong emphasis on reducing emissions and supporting zero-emission vehicles. Vianova's platform provides comprehensive vehicle type and engine data, enabling cities to track their transition to cleaner logistics. Our analytics help identify optimal locations for charging infrastructure and measure the impact of green logistics initiatives, supporting cities in their journey toward sustainability.

‍

Privacy and security are paramount in data sharing. Vianova has established itself as a trusted third party between road users and road managers in more than 80 cities. Our platform ensures robust GDPR protection while delivering useful insights, striking the perfect balance between transparency and privacy that EGUM recommends.

‍

‍

The Path Forward & Implementation Strategy

For cities looking to implement EGUM's recommendations, Vianova offers a clear pathway. Our spatial analytics tools give everyone superpowers in understanding and optimizing urban logistics. Cities can integrate any type of data to contextualize existing insights, leverage our proprietary algorithms to plan new loading networks, and build reports using a powerful, plain language interface.

‍

Starting with Vianova is straightforward. Our platform helps cities begin with a comprehensive assessment of their current logistics patterns. Through our unique data partnerships, cities gain immediate access to new datasets about traffic, safety, commercial vehicles, and active mobility. This data is designed to be human-readable and action-oriented, allowing cities to make informed decisions quickly.

‍

‍

Conclusion

As cities work to implement EGUM's recommendations, having the right tools becomes crucial. Vianova's Intelligence Platform offers the comprehensive solution cities need to transform their urban logistics systems. By combining powerful data analytics with user-friendly interfaces and proven success stories, we enable cities to create more sustainable, efficient, and livable urban environments.

‍

The future of urban logistics requires not just good policies but excellent tools to implement them. Vianova provides both the data and the intelligence cities need to make EGUM's vision a reality. As our success stories in Paris, Montreal, Stockholm, and other major cities demonstrate, the path to sustainable urban logistics is clear - and it's data-driven.

‍

Looking ahead, cities that embrace comprehensive data intelligence platforms like Vianova's will be best positioned to meet the growing challenges of urban logistics while achieving their sustainability goals. Our platform continues to evolve, supporting cities as they work to create more efficient, environmentally friendly, and livable urban spaces for all.

‍

‍

About Vianova

Vianova is the data analytics solution to operate the mobility world. Our platform harnesses the power of connected vehicles and IoT data, to provide actionable insights to plan for safer, greener, and more efficient transportation infrastructures.

‍

From enabling regulation of shared mobility to transforming last-mile deliveries, and mapping road risk hotspots, Vianova serves 150+ cities, fleet operators, and enterprises across the globe to change the way people and goods move.

‍

Ready to learn more?  Visit our page to get in touch.‍

👉 Read our previous blog here!